![The fate of Adidas' excess Yeezy stock, after splitting from Ye, aka Kanye West: rather than 'burn' it, CEO Bjørn Gulden plans to sell the sneakers and donate the proceeds to charity The fate of Adidas' excess Yeezy stock, after splitting from Ye, aka Kanye West: rather than 'burn' it, CEO Bjørn Gulden plans to sell the sneakers and donate the proceeds to charity](https://cdn.i-scmp.com/sites/default/files/styles/768x768/public/d8/images/canvas/2023/05/12/8a622c69-48c6-4175-8570-34c21551bf61_35be7060.jpg?itok=m_jp3fbp&v=1683878509)
The fate of Adidas' excess Yeezy stock, after splitting from Ye, aka Kanye West: rather than 'burn' it, CEO Bjørn Gulden plans to sell the sneakers and donate the proceeds to charity
![Adidas to sell second batch of Yeezy trainers after breakup with Kanye West | Business | The Guardian Adidas to sell second batch of Yeezy trainers after breakup with Kanye West | Business | The Guardian](https://i.guim.co.uk/img/media/0a1ebaec8b5afd9f10c7a87e4d2e936dad8126bc/0_209_5500_3301/master/5500.jpg?width=465&dpr=1&s=none)
Adidas to sell second batch of Yeezy trainers after breakup with Kanye West | Business | The Guardian
![Adidas to sell some Yeezy shoes and donate proceeds to charities months after Kanye West split | WATE 6 On Your Side Adidas to sell some Yeezy shoes and donate proceeds to charities months after Kanye West split | WATE 6 On Your Side](https://www.wate.com/wp-content/uploads/sites/42/2023/05/Yeezy-shoes-1.jpg)